Beth Hoppe is Chief Programming Executive and General Manager of General Audience Programming at PBS. She is responsible for creating and implementing PBS' primetime content strategy built around offering the highest quality productions in the genres of arts and independent film, drama, history, nature, science, and news and public affairs. Under her leadership PBS has become the fifth highest rated network in primetime television after the big four broadcasters.

Ms. Hoppe joined PBS from Discovery Studios. Prior to that she was President and CEO of Optomen Productions (USA), a New York-based television production company known for science, reality and factual programming. Productions included Monsters Inside Me for Animal Planet, Worst Cooks in America for Food Network, Mars: The Quest for Life and Are We Alone? for Discovery and Science Channel and Most Evil for Discovery and I.D.

Ms. Hoppe spent the early part of her career in public broadcasting in roles ranging from production at NHPTV to directing The Ten O'Clock News at WGBH to series producer at NOVA to running science and history programs at WNET/Thirteen where she created the House franchise including the wildly popular Frontier House, and she is thrilled to be back in the PBS family.