Photograph: Elena Segatini Bloom/Corbis

Numbers of people heading to cinemas across Canada and the US fall to lowest figure since 1995, while Chinese total rises by 34.5 percent.

The number of people going to the cinema in North America has fallen to its lowest level in two decades, according to figures published by The Hollywood Reporter.

Around 1.26 billion filmgoers bought tickets to see a movie in 2014, the lowest number since 1995, when the figure was 1.21 billion. The disappointing return offers further evidence that the US, which makes up by far the largest portion of the North American box office, is likely to lose its position as the world’s largest film market to China before the end of the decade.

The average cost of a movie ticket was slightly up, from $8.13 in 2013 to $8.15 this year. But it is still estimated that overall revenue fell by 5% since 2013, to around $10.36bn – the biggest annual drop in nine years.

In China, latest studies suggest 830 million people bought tickets in 2014. That figure is up 34.5% on last year, and suggests that the country could overtake North America on tickets sold by 2017. Overall revenue stands at $4.77bn – still less than half of the North American total, but up by 36% on 2013.

The North American box office suffered in large part because of the failure of a number of blockbuster sequels to match the financial returns of their predecessors. The Amazing Spider-Man 2, released in May, took just $202m in the US and Canada, compared to $403m for Spider-Man in 2002, the year that the North American box office hit an all-time high with 1.57 billion people buying tickets.

June’s Transformers: Age of Extinction and November’s The Hunger Games: Mockingjay Part 1, also produced weaker results than predecessors. And Marvel’s Guardians of the Galaxy, while performing superbly for a previously unheralded comic book property, with $332m in North America, could not hit the heights of the same studio’s The Avengers ($623m in 2012) or Iron Man 3 ($409m in 2013). 

It’s not all bad news, however. Next year sees the release of blockbuster shoo-ins such as The Avengers: Age of Ultron, the final instalment in The Hunger Games saga, and, at the tail end of the year, the new Star Wars effort The Force Awakens. Other films which might plunder the box office include the new Jurassic Park movie, Jurassic World, Pixar entries Inside Out and The Good Dinosaur, Disney’s live action fairytale Cinderella and the much hyped sex drama Fifty Shades of Grey.

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BY Sandra Guzman @ NBC News

The buzz among film enthusiasts has been building for years that some of the edgiest, most provocative and beautiful movies and documentaries are not being made in Hollywood, but rather in pockets of the USA and in nations south of the border such as Mexico, Argentina, Chile, Colombia and Brazil.

The universe of Latino and Latin American cinema released to American audiences in 2014 is rich and varied and shows why there is so much excitement around the Latin cinema boom. These 10 films - many which had already won international awards before their 2014 U.S. releases -are a tiny sampling of the Latino and Latin American movies and documentaries you might catch in theaters, film festivals or through online streaming. Pass the popcorn and enjoy!

Heli

Directed by Amat Escalante

It was only a matter of time before Mexico's hellish drug wars made its way to the big screen. In Heli, love is explored under the intense pressure of crime, violence and corruption. The film surrounds the love story of a 12-year-old girl and her older boyfriend, a police officer. Amat Escalante snagged the 2013 Best Director nod from the prestigious Cannes Film Festival and he can expect a lot more awards to come for this harsh, raw, and enthralling film.

El Lugar del Hijo

Directed by Manolo Nieto

It already won the Cuban Film Festival's top honors. This gripping film tells the story of a young Uruguayan activist who returns to his family's ranch after the death of his father to sort out his family's affairs and confronts his new life as a land-owning bourgeois. Class struggle and family drama are all told in the backdrop of Latin American politics. This makes for a powerful story.

The Quispe Girls

Directed by Sebastian Sepulveda

Based on a true story, the debut of Sebastian Sepulveda will guarantee this young director international attention and praise. Three sisters, shepherds from the altiplanos of Chile, become increasingly despondent over the changing world under the brutal dictatorship of Augusto Pinochet. Feeling lost and lonely, they commit suicide, but not before killing their animals. The tragedy caused a stir in 1974, and revisiting this heartbreaking incident will inevitably stir old emotions in a country still healing from its brutal political past. The visuals alone of the vast Chilean mountains makes this feature a riveting experience.

Cristo Rey

Directed by Leticia Tonos

This is as close as you get to a Dominican version of Romeo and Juliet, and of course, Romeo is Haitian Dominican. It tells the story of two half brothers vying for the love of one a young woman who is the daughter of a drug kingpin. Directed by Leticia Tonos, the feature captures the drama of contemporary Dominican Republic amid a backdrop of drugs, love, corruption, beauty and violence.

Cesar's Last Fast

Directed by Richard Ray Perez

In 1988, Cesar Chavez was 61 and restless about the plight of farmworkers, so decides to begin a fast to raise national awareness about the use of pesticides in the US. That last fast that almost killed the labor leader makes up the central theme of this wonderful documentary. It features never-before-seen intimate footage of Chavez' life, including the waning days of the visionary and heroic American leader. In a story within a story, press secretary Lorena Parlee - who had incredible access to the leader and shot most of the footage of the 36-day fast - died of breast cancer before completing the film. However, she passed it along for Perez to complete. This is a powerful piece of history worth seeing.

Cesar Chavez: An American Hero

Directed by Diego Luna

Yes, 2014 was the year of Cesar Chavez. He had two films exploring his life and a US stamp in his honor. This feature film explores the life and legacy of an American hero. The film was directed by Diego Luna and features a convincing Michael Peña as Chavez. While some criticized the film as not being complex enough, it's worth noting that this is the first time that the story of this American hero is explored on the big screen. John Malkovich plays the greedy farm owner, Rosario Dawson plays Dolores Huerta, the co- founder of the Farm Workers Labor Union and America Ferrera is Chavez's fierce wife. The story of these Latinos and their historic role in the U.S. labor movement is not commonly told in Hollywood.

Pelo Malo

Directed by Mariela Rondon

NBC News recently interviewed the Venezuelan director of the critically acclaimed feature "Pelo Malo." The film tells the story of a young boy who wants to straighten his curly mop for a school photo. This award-winning film is a powerful and nuanced exploration of Latin American racism, homophobia and political intransigence. Already a winner of juries and audiences alike, the film will continue to provoke audiences everywhere it's shown.

Birdman

Directed by Alejandro Gonzalez Iñarritu

There are no leading Latino actors in this film, but Oscar-nominated Mexican director Alejandro González Iñárritu has created a visually and musically stunning "Birdman." The visuals alone - a nod to Latin American magic realism - make this film worth seeing, as does the musical score by jazz drummer Antonio Sánchez, who recently received a Golden Globe nomination for Best Musical Score. (The film has garnered the most Golden Globe nods, including Best Movie and Best Director.) This beautiful, funny, and unusual movie tells the story of a washed-up movie star hoping to restart and reimagine his career by mounting an ambitious Broadway play. This was a movie within a play within a movie. It has awesome music, great directing and acting - and a whole lot of Oscars buzz.

Coffee: Songs of Smoke

Directed by Hatuey Viveros

The theme of fathers and sons pops up several times this year, including in the film "Coffee: Songs of Smoke." It was nominated for best documentary by Cinema Tropical, the New York City-based Latino film distributing and programming organization that holds its own "Academy Awards." In the film we meet a Nahuatl family from the coffee region of the Mexican Sierra. The patriarch has died and two sons must decide their fate. One of them, Jorge, struggles with the opportunity to practice law or stay working his lands. It's rare to hear the indigenous language spoken on the big screen; for that alone it's worth the treat. The beautiful indie film is making the rounds in festivals around the world. Look for it in a theater or streaming service near you.

Las Marthas

Directed by Cristina Ibarra

"Las Marthas" documentary follows two debutants who participate in a 116-year old month-long celebration of George Washington's Birthday in Laredo, Texas. The highlight of the celebration is an invite-only debutant ball. The film captures the rites of passage of young Latinas, the gilded and extravagant dresses - some costing up to $30,000 and weighing up to 100 pound -as well as class struggles and the immigrant experience. Who knew Mexicans loved Martha Washington so much?

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