Latinos In The Industry

Application Available for 2010 Latino Media Market - Deadline Feb. 13


Do you have a project ready for financing or distribution? Do you have a great reality-TV idea/concept ready for cable network? Do you have a documentary project in production or post-production in need of finishing funds and distribution? Are you ready to meet with the Executives, Producers, and Funders that will help you accomplish your vision? Then, do not miss this opportunity to apply for a spot in NALIP's 2010 Latino Media Market!

The Latino Media Market™ began in 2005 with a simple goal: to bring NALIP members and their projects together with funders, studio executives, distributors, dealmakers, agents, and mentors. With the support of the NEA and CPB, we have introduced select producers to top executives from HBO Films, Warner Bros. Home Video, P.O.V./American Documentary, Universal, 20th Century Fox, Maya Pictures, Paramount, Showtime Networks, Focus Features, CPB, Univision Home Entertainment, SiTV, LATV, Women Make Movies, Payaso Entertainment Screengems, HBO Documentaries, Warner Brothers, and more.

Now in its sixth year, the Latino Media Market has surpassed that initial mandate and has supported more than 100 filmmakers and their projects, some of whom have gone on to get deals, funding, jobs, distribution, and invitations to film festivals around the world!

The first objective: to connect you to people who can help, mentor, advise, fund, option, or move you forward on your next step. Some of our past LMM Fellows are:

- Lillian Jimenez, an LPA Fellow whose documentary ANTONIA PANTOJA: !PRESENTE! had LMM meetings that led to a distribution contract with Women Make Movies. Since her meetings at the 2009 LMM, Ms. Jimenez's film premiered on PBS as part of LPB's "Voces" series last fall. It also screened at the New York International Latino Film Festival.

- EL GENERAL, Natalia Almada's award-winning documentary, participated in the Latino Media Market and met with such companies as POV/American Documentary, where it will be broadcast in 2010, after its 2009 Sundance Film Festival premiere.

- "Latin Lover," a non-scripted television series concept by LPA Fellows Santiago Tapia and Jessica Curtright, won the $2500 grant from SiTV, and was offered an option/development deal. Santiago and Jessica describe the experience as an "awesome opportunity that opened many doors to executives and agents!"

The program is being recognized as a unique place to find great Latino/a talent, and a great stepping stone for participating filmmakers as they advance their projects and careers.

THE LATINO MEDIA MARKET will run concurrent with NALIP 2010 Conference April 9 -11, 2010 in Santa Monica, CA. The Deadline to Apply is February 13 (postmarked) but why not get started on your application now?

Applications will be accepted in the following categories:
* Direct-to-DVD or low-budget film production
* Documentary work-in-progress
* Feature development project
* Non-scripted Television Series idea

CLICK HERE to download your application and begin preparing the necessary materials.

THIS PROGRAM IS PART OF the NALIP 2010: NAVIGATING IN A SEA OF CHANGE National Conference. You must be registered to the Conference to be considered to participate in this program.

Conference Registration will begin January 15, 2010 with the launch of NALIP 2010 website, coming soon.

Any questions? Please call/email Amanda Hernandez, Latino Media Market Manager at or at 310-395-8880.

INDUSTRY INSIGHTS: Can You Justify Your Budget?

Stacey Parks is an expert in the area of independent film distribution, with over 15 years experience working with independent film producers. Click on Talk Back to discuss this article with other NALIPsters!

I think the concept of Distribution In Reverse naturally lends itself to the question of this:

What budget level is realistic if you want to recoup your film's budget via distribution?

And a good place to start is to look at how much money independent films are making right now and back into your budget that way. But how many filmmakers actually go through this exercise?

It requires you take an HONEST look at potential sales projections for other films in the same genre as yours, with the same level of cast as yours, and having the same track record as your and your team. I find that most filmmakers overshoot and come up with unrealistic budget levels that they can't possibly recoup via traditional or self-distribution.

Crunch numbers. Look at what films are selling for in the current marketplace. Decide what your direct sales revenue will bring in, your screening revenues,foreign sales revenue, and your VOD revenue. Add it all up. Does it equal the million dollar plus budget that you want to make your film for? If not, lower your budget. If you come out ahead, give yourself permission to scale up a bit.


Call for Latin Dance Films

Celebrating our 9th annual dance film festival, Dance Camera West welcomes dance media in any dance style or genre. Categories include: screendance, movement based film, short films, features, documentary, installations, and interactive dance media.�

This year, we are looking�to premiere LATIN DANCE FILMS that have not been screened �at other festivals.�If you have projects that qualify, please submit!

Postmark Date: January 15, 2010
Entry forms and guidelines available at:

If you have questions regarding the LATIN DANCE category (only!), please send them to�

Dance Camera West�s June 2010 festival will feature an international selection of dance media and special screening events throughout the month at prominent Los Angeles venues such as Walt Disney Concert Hall�s REDCAT Theatre, Hammer Museum, American Cinematheque, Cheviot Hills Recreation Center, and several new venues to be announced.�

We look forward to seeing your new work!

Call for Entries: The Indie Fest

The Indie Fest is an independent, top-tier international film awards competition. Our goal is to help independent filmmakers gain publicity and, when appropriate, exposure to distributors.

The Indie Fest is unique; it's an awards competition, not a traditional film festival. Winners receive publicity as we broadcast the list of winners via press releases and to our email database of more than 26,000 filmmakers and industry insiders. Winning an Indie will help you get noticed.

Deadline: January 29, 2010
Download the entry form at:

Entries are judged against high standards of excellence and against each other. The Indie Fest provides an equal chance of winning for all entrants, regardless of size and budget. Entries are judged on quality of craft and creativity. The Indie Fest is a showcase for cinematic gems and unique voices.

There are three levels of awards: Best of Show, Award of Excellence and Award of Merit. No more than 15% of entries will be granted Awards of Excellence. Best of Show will only be granted if unique films are discovered. In fact, there is no requirement that any Best of Show awards be given. Notable artistic and technical productions that exceed industry standards are recognized at the Award of Merit level.

Judging is a three phase process. Like most traditional festivals, the first round of judging takes place internally and is a screening to find those productions that have outstanding craft, i.e., cinematography/videography, sound, editing, etc. Many films wash-out during phase. Those productions that survive are evaluated to find the films that excel at storytelling, entertainment and communication. Entries judged to be potential Best of Show winners may be sent to outside judges for additional review. Judging standards are high and selective.

Please take a look at the Indie Fest website,, so you'll better understand the Competition. On the website you'll find lots of original content of interest to independent filmmakers including articles about indie-friendly distributors.

  Mun2 Launches Sports Programming
(Variety) - NBC Universal's youth-targeted bilingual cable channel mun2 is hoping to repeat sister web Telemundo's success with sports programming with the launch of a "mun2 Sports" block. FULL STORY

Cell 211, Agora Lead Spain's Goya Nominations
( - The Spanish Film Academy has honoured Daniel Monzon’s popular prison drama Cell 211 with a massive 16 nominations for this year’s Goya awards, followed by Agora with 13, and nine apiece for The Dancer And The Thief and The Secret In Their Eyes. FULL STORY

HBO Picks Up U.S. TV Rights to Sins of My Father
(indieWIRE) - HBO has picked up the U.S. TV rights for the thought-provoking documentary “Sins of My Father,” directed and produced by Argentina- and New York-based filmmaker Nicolas Entel. FULL STORY

Jobs & Opportunities

Visit the NALIP Job Opportunities page for all the latest listings.

Director of Photography, Audio Tech
Los Angeles based production company is accepting reels and resumes for a freelance ENG Field Audio Tech and Director of Photography (non-union). FULL JOB DESCRIPTION

Hair and Makeup Artists for Television Show
Hair and makeup artist needed for television shoots in and around the Los Angeles area. FULL JOB DESCRIPTION

From the Editor
Alex Mendoza
Alex Mendoza & Associates
AMARTE Design & Digital Printing
9513 Longden Avenue
Temple City, CA 91780

1323 Lincoln Blvd., #220
Santa Monica, CA 90401

Roberto Orci
Latino receives Writers Guild Award nomination

From a story by Susan King, The Los Angeles Times

Roberto Orci and Alex Kurtzman picked up a nomination for the Writers Guild of America Award in the adapted screenplay category for the acclaimed "Star Trek" reboot based on the original Gene Roddenberry series. The writing team of Kurtzman and Orci, in a statement, thanked "all the closet WGA Trekkies for their sci-fi love."

James Cameron, who earned a Directors Guild of America nomination last week, received a WGA nod in the original screenplay category for the sci-fi fantasy phenomenon "Avatar," which so far has made $1.3 billion worldwide.

Jon Lucas and Scott Moore received an original screenplay nomination for the raucous "The Hangover," the No. 1 R-rated film of 2009. Rounding out that category are Scott Neustadter and Michael H. Weber for the offbeat romantic comedy "(500) Days of Summer"; Mark Boal for the war drama "The Hurt Locker"; and Joel and Ethan Coen for the quirky black comedy "A Serious Man."

Joining Orci and Kurtzman in the adapted screenplay category are Scott Cooper for "Crazy Heart," based on the novel by Thomas Cobb; Nora Ephron for "Julie & Julia," based on the books "Julie & Julia" by Julie Powell and "My Life in France" by Julia Child with Alex Prud'homme; Geoffrey Fletcher for "Precious: Based on the Novel 'Push' by Sapphire," adapted from the novel "Push" by Sapphire; and Jason Reitman and Sheldon Turner for "Up in the Air," based on the novel by Walter Kirn. Reitman was also nominated last week for a DGA award.

Documentary screenplay nominees are Richard Trank for "Against the Tide," based on original material written by Trank and Rabbi Marvin Hier; Michael Moore for "Capitalism: A Love Story"; Mark Monroe for "The Cove"; Robert Stone for "Earth Days"; Chris Rock, Jeff Stilson, Lance Crouther and Chuck Sklar for "Good Hair"; and Bill Guttentag and Dan Sturman for "Soundtrack for a Revolution."

Like the DGA, the WGA awards are a reliable bellwether for the Academy Awards. For the past several years, the WGA and the academy have agreed on their selections. Last year's winners were the screenplays for "Slumdog Millionaire" and "Milk."

The winners will be announced Feb. 20 at a gala ceremony at both the Hyatt Regency Century Plaza Hotel and the Hudson Theater in New York City.

New HBO Comedy Series How to Make it In America Stars Victor Rasuk & Luis Guzman

From Latin Heat Online

is getting real by turning their lens on those determined to achieve the American Dream in their new series How To Make it In America. The cast is a multicultural mix with New York as the background. The two young leads Victor Rasuk (Lords of Dogtown, Raising Victor Vargas), and Bryan Greenberg (Prime, HBO's Unscripted), are joined by Luis Guzman (Anger Management,HBO's OZ), Lake Bell (Boston Legal, What Happens in Vegas) and hit recording artist Scott "Kid Cudi" Mescudi (Day and Night, Poke Her Face).

The show follows two enterprising Brooklyn twentysomethings as they hustle their way through New York City, determined to achieve the American Dream. Trying to make a name for themselves in New York's competitive fashion scene, Ben Epstein (Greenberg) and his friend and business partner Cam Calderon (Rasuk) use their street knowledge and connections to bring their ambitions to fruition. With the help of Cam's cousin Rene (Guzman), who is trying to market his own high-energy drink, and their well-connected friend Domingo ("Kid Cudi"), the burgeoning entrepreneurs set out to make it big, encountering obstacles along the way that will require all their ingenuity to overcome.

How To Make it In America kicks off its eight-episode season Sunday, February 14th (10:00-10:30 p.m. ET/PT), followed by additional half-hour episodes debuting on subsequent Sundays at the same time.

The exclusive HBO comedy series is executive produced by Emmy and Golden Globe nominee Stephen Levinson, Emmy nominee Rob Weiss, series creator Ian Edelman, Emmy-nominated director Julian Farino, Jada Miranda and Mark Wahlberg.

Upcoming episodes:
Episode #1: Pilot
Debut: Sunday, February 14, (10:00-10:30 p.m. ET/PT)
Plot: When his skateboard-deck business venture hits the wall, twentysomething graphic designer Ben (Bryan Greenberg) agrees to fund a "sure thing" leather-jacket hustle proposed by good-times best friend Cam (Victor Rasuk). Written by Ian Edelman; directed by Julian Farino.

Episode #2: Crisp
Debut: Sunday February 21, (10:00-10:30 p.m.)
Plot: Using $3G they got via yet another high-interest loan from Rene, Ben and Cam buy up a roll of hot premium-denim material, then hit a series of dead ends in their search to find a manufacturer to make samples of their Crisp brand of retro-'70s jeans. Along the way, they parlay a crashed late-night dinner with top fashion designer John Varvatos into a brainstorming meeting that may, or may not, hold the key to their entrepreneurial success. Meanwhile, both Ben and Rachel realize that they haven't totally moved on, and vow to try harder in the future. Written by Rob Weiss; directed by Julian Farino.

Episode #3: Paper, Denim + Dollars
Debut: Sunday, February 28, (10:00-10:30 p.m.)
Plot: While Ben and Cam track down a tailor to re-imagine some '70s-era jeans, Rachel, who works at an interior-design boutique for her eccentric boss Edie (Martha Plimpton), rethinks her future after reconnecting with a friend in the Peace Corps. Eager to get a bigger marketing commitment for his fledgling Rasta Monsta drink, Rene makes a buyout offer his marketing partners better not refuse. After Cam peddles some of Ben's skateboard decks to upper-crust Manhattan kids, they round up enough money to pay the tailor, deliver the denim and launch Crisp NYC. Written by Ian Edelman; directed by Julian Farino.

How To Make it in America is produced by HBO Entertainment; executive producers, Stephen Levinson, Rob Weiss, Ian Edelman, Julian Farino, Jada Miranda and Mark Wahlberg; producer, Jane Raab.


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The Latinos in the Industry e-Newsletter is a free service provided by the National Association of Latino Independent Producers (NALIP) with the generous assistance of Alex Mendoza & Associates (AMA) in an "as-is" basis for the education and information of users only. NALIP and/or AMA, their principal(s), employees, agents or representatives shall under no circumstances be liable for any loss or damage, including, but not limited to, loss of profits, goodwill or indirect or consequential loss arising out of any use of or inaccuracies in the information. All warranties expressed or implied are excluded to the fullest extent permissible by law. All comments and postings, including those by the Editor, are the responsibility of those individuals posting and no endorsement by NALIP and/or AMA should be inferred. Referral links and individual e-mail forwarding are permitted. NALIP reserves the right to withdraw or delete information or to discontinue this service at any time. All quoted, linked and/or referred information, as well as all copyrights and trademarks, are the property of their respective holders, used here under license and/or "fair-use" rules. © NALIP.