Latinos In The Industry

20 Tips for Strategizing Festivals & Distribution Today

By Bryce J. Renninger, Micah Sachs and Nigel M Smith, for indieWIRE

For an independent filmmaker, the prospects for distribution can seem daunting, if not downright depressing. Many studios have shuttered their specialty divisions, getting into the big festivals gets more difficult each year, and new media offer increasing competition for consumers' attention. But for the panelists at "Ask the Experts: Strategizing Film Fests and Distribution Today," an indieWIRE event sponsored by HSBC last week, the collapse of old models and the emergence of new media mean there are more opportunities than ever before. As Rick Allen, CEO of SnagFilms told the crowd, "There are no more rules."

Held at HSBC's New York headquarters on Aug. 11, "Ask the Experts" brought together leading independent film executives, festival programmers and filmmakers to offer their advice to a packed conference room of 150 filmmakers and industry professionals.

While recognizing that every filmmaker dreams of making a splash at Sundance, followed by a lucrative theatrical run, nearly every panelist emphasized the need for filmmakers to be realistic. Planning, forming alliances and exploiting every available distribution channel are key for filmmakers who not only want to reach bigger audiences but perhaps, heaven forbid, even turn a profit.

1. Don't go to a festival expecting to be a huge underdog hit.

"You need to plan to be the average guy. You shouldn't plan to be the anomaly. No one should plan to be 'Paranormal Activity' or 'My Big Fat Greek Wedding.' If something fabulous happens, you just need to put yourself in the position to take advantage of that, but don't expect it." --Marian Koltai-Levine, PMK-BNC


Call for Submissions: Digital Media Open Call reviews and considers for distribution on a rolling basis films about the black experience globally. Our content priorities include films in contemporary settings depicting black life and experience in a rare and often overlooked context. We are most thrilled by those cinematic gems which bring to us knowledge that has been ignored by popular culture; films outside the norm which approach black characters, stories and locales in a fresh and engaging manner. To submit an inquiry, for completed pieces only, please email us an inquiry. also supports the production of interactive online content designed to engage any audience interested in African Diaspora content online. You can download the annual Digital Media Open Call guidelines for 2011 here.

The Digital Media Open Call awards project requests of up to $20,000 for interactive web series concepts; genres of content are Social Satire, Narrative Fiction, and News & Documentary. Download the guidelines for more details on categories. Selected projects will be published on, made available for public broadcasting options, and executive produced by the National Black Programming Consortium.

Submission Deadline: September 27, 2010

For details, guidelines and online application, please visit the Digital Media Open Call webpage.

Free Webinar Reveals... The Insider Secrets to Writing Web and Mobile Shows for Fame and Fortune!

On Thursday, September 9th at 7:30pm PST, Marvin V. Acuna from The Business Of Show Institute will be hosting a live, streaming video event with the foremost authority on "screenwriting for new media" - Frank Chindamo.

Frank Chindamo is the President and Chief Creative Officer of Fun Little Movies - and during this FREE 90 minute presentation he will reveal how screenwriters can get paid handsomely to write for the Web and mobile devices! Plus, he will reveal how Web and mobile writing can transition into lucrative opportunities for film and T.V. writing!

Best Part? The live, streaming event is absolutely FREE as gift from Media Services, Showbiz Software, and The Business of Show Institute. PLUS - you get to ask your questions live and in real time! Even if you can't make the live event, register anyway, because only registrants will receive a copy of the video replay. So register now!

Frank Chindamo is the President and Chief Creative Officer of Fun Little Movies. FLM specializes in the development, production and distribution of original content for global distribution on mobile phones, the Internet and portable devices. Its mission is to contribute to love and to laughter by providing fun, funny, advertiser-friendly comedy to every person on Earth. Fun Little Movies was the first U.S. company to produce comedic films for mobile phones worldwide, and launched as a channel on Sprint TV in 2004. FLM's "Fun Funny Phone Films" have won 23 awards. In Feb. 2009, they took the Grand Prize at Mobile Content World in Barcelona in the MoFilm awards, given by Kevin Spacey.

  Imagen Awards Highlights
(Latin Heat Online) - At the recent Imagen Awards, America Ferrera once again, and for the last time since her show Ugly Betty is now canceled, took home the Best Actress in a Comedy Series award. FULL STORY

TLC Orders Big Family Show Featuring Latino Fam
(The Hollywood Reporter) - TLC has ordered eight episodes of "Sextuplets Take New York," which will chronicle a Latino family raising sextuplets in Queens, NY. FULL STORY

Jobs & Opportunities

Visit the NALIP Job Opportunities page for all the latest listings.

Casting: Bilingual Latinas and Latinos for Challenging Roles
Casting a short film scheduled to shoot the last week of Aug. and/or the first week of Sept. for festival submissions. FULL JOB DESCRIPTION

From the Editor
Alex Mendoza
Alex Mendoza & Associates
AMARTE Design & Digital Printing
9513 Longden Avenue
Temple City, CA 91780

1323 Lincoln Blvd., #220
Santa Monica, CA 90401

Wizards of Waverly Place: The Movie Among Creative Arts Emmy Winners

The Academy of Television Arts & Sciences (ATAS) today awarded the 2009-2010 Creative Arts Primetime Emmy Awards for programs and individual achievements at the 62nd Emmy Awards presentation. HBO's epic $100 million-plus miniseries "The Pacific" earned the most Emmys at Saturday's technical category ceremony for its casting, sound mixing, sound editing, makeup, art direction and visual effects. The freshman ABC comedy "Modern Family" paced series for its casting, sound mixing and editing. HBO led with a total 17 awards and its miniseries The Pacific led all programs with 7 awards. ABC received 15 awards, followed by Fox 9, CBS 7, NBC 7, PBS 7, Showtime 5, Cartoon Network 4, AMC 2, Discovery Channel 2, and A&E, Comedy Central, Disney Channel, History, Nickelodeon, USA one each.

Among the winners was:
Outstanding Children's Program
Wizards Of Waverly Place: The Movie - Disney Channel - Salty Pictures
Peter Murrieta, Executive Producer
Kevin Lafferty, Produced By

Daniel Maldonado
NALIPster's film broadcasting on SiTV

The award-winning short film LALO by producer/director and NALIP member Daniel Maldonado recently had its primetime nationwide television premiere on August 15 on SiTV. The short, which won Best Short Film at the 2009 NYILFF, will air over the next several months, and can be found along with a featurette about the filmmaker on the SiTV website (Shorts). Click here to watch the interview and short online.

Alex Ferrari
NALIPster's film screening at Angeleno Short Film Fest

NALIP LPA Mentor Alex Ferrari's short film Red Princess Blues will be screening this Sunday, August 29 at the Angeleno Short Film Festival at Cinespace (6356 Hollywood Blvd, Los Angeles). The film will play in the 4-5pm Shorts Program, and Alex will be doing a Q&A after the screening.

Fest passes can be purchased via PayPal in advance at the official festival website (scroll to the bottom of the page). The all-day pass is $10 and is valid for: all film blocks, the IMDb presentation by Holden Log, The industry panel Q&A, the networking/awards ceremony, and a drink ticket.


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The Latinos in the Industry e-Newsletter is a free service provided by the National Association of Latino Independent Producers (NALIP) with the generous assistance of Alex Mendoza & Associates (AMA) in an "as-is" basis for the education and information of users only. NALIP and/or AMA, their principal(s), employees, agents or representatives shall under no circumstances be liable for any loss or damage, including, but not limited to, loss of profits, goodwill or indirect or consequential loss arising out of any use of or inaccuracies in the information. All warranties expressed or implied are excluded to the fullest extent permissible by law. All comments and postings, including those by the Editor, are the responsibility of those individuals posting and no endorsement by NALIP and/or AMA should be inferred. Referral links and individual e-mail forwarding are permitted. NALIP reserves the right to withdraw or delete information or to discontinue this service at any time. All quoted, linked and/or referred information, as well as all copyrights and trademarks, are the property of their respective holders, used here under license and/or "fair-use" rules. © NALIP.