Latinos In The Industry

INDUSTRY INSIGHTS: How and When to Approach U.S. Distributors Yourself

By Stacey Parks

Many filmmakers ask me if they should submit to U.S. distributors themselves once they have a completed project.

My answer is always not yet.

What I recommend doing with U.S. distributors is first waiting to see if you get accepted to any of the Tier 1 film festivals (Sundance, Tribeca, Cannes, and SXSW, to name a few). If you end up premiering your film at one of those, you will have much more leverage with distributors than if you were to go to them before that festival.

Be ready to have two plans - Plan A and Plan B. With Plan A, wait and see if you get into a Tier 1 festival. If you have not applied to any Tier 1 festivals, or you do not get accepted to any, go to Plan B. This is when you go to U.S. distributors yourself.


Latinos: A Better Life Awaits Us

By NALIP member Miguel Orozco

After seeing one of the best films since Gregory Nava's El Norte, feelings of pride and personal connection disappeared when I realized that this powerful film called A Better Life, with an all-Latino cast and already garnering positive reviews, may not be seen by millions of Latinos unless we take action and get the word out.

It's not news that we don't see many Latinos on movie screens, even though the 2010 U.S. Census announced that more than 50 million of us live in this country and that we command $1 trillion in buying power. It took over twenty years to make A Better Life. However, if the movie does not have a strong turnout in only two movie theaters in Los Angeles and two theaters in New York on June 24,th the mainstream media will once again conclude that there's no need to make films about Latinos, because Latinos don't watch them.

That would be a big mistake. Because while Latinos may not appear on the big screen very often, we are packing in movie houses. In fact, according to the Motion Picture Association of America, 43 million Latino moviegoers purchased 351 million movie tickets in North America in 2010. That's a $2.7 billion market.

Even more impressive, Latinos are the most frequent moviegoers on a per capita basis. We average seven trips to the movies a year, compared to four trips for other ethnic groups. And its certain those numbers will increase when you consider that, by 2020, Latinos are expected to represent close to 25 percent of the country's population aged 18-to-29.

So after seeing a beautiful film tell a simple but universal story of a hardworking immigrant wanting a better life for his son, I left the theater with feelings of nostalgia and gratitude. Immediately I thought about the sacrifices my parents, Alfonso and Rosamaria, made when they came to this country in the 1970s to work in a factory and clean houses. I thought about how fortunate I was to be given the same gift-the chance for a better life.

I also left the theater wanting to learn more about the project and to tell others about it. And for the past few weeks, I've reached out to friends working at national Latino organizations and social media outlets, organized screenings of the movie trailer, and handed out flyers at Latino events to get butts in seats at the ArcLight Hollywood, Landmark theaters in LA and at the AMC Lincoln Square and Landmark Sunshine theaters in New York on June 24th.

Originally called The Gardner, the script has been circulating in Hollywood since 1989. The film stars Demin Bichir, one of the biggest stars in Mexico. Shot in East Los Angeles, in 69 locations for over 38 days, A Better Life reminds me of the landmark film, Robert M. Young's Alambrista! (1977), that launched the career of Edward James Olmos. The same effort was made by the director and producers to work closely with the local community to ensure authenticity.

The director, Chris Weitz, is the grandson of famous Mexican actress Lupita Tovar. He says about his movie: "Part of my reason for making this movie was as a tribute to her because there's a part of my family that's part of my prep for the movie was to begin to learn Spanish, which I'm still doing."

Even without knowing the movie's backstory, A Better Life is a tribute to an invisible community of the many hard-working Latino immigrants who want only what all Americans want-a better life. It's the same story shared by German, Irish, and Italian immigrants not so long ago. The movie communicated to me a message of dignity and respect that we have been longing for and one that's desperately needed in this anti-immigrant environment.

A Better Life is one of the rare movies that depicts Latinos and all immigrants with authenticity and humanity, and will have you remembering when and where you saw it.

It's taken over twenty years for A Better Life. Which is just about the same amount of time that it's taken our community to be taken seriously. The movie's success or failure hinges on only a few weeks of limited release. It's time to take action. Latinos: A better life awaits us. Let's get the word out!

Miguel Orozco is President of Nueva Vista Media and a member of the National Association of Latino Independent Producers. He co-founded Novelas Educativas - an award-winning, educational film company based in Burbank, CA.

Call for Entries: Senorita Cinema Film Festival

Three is the magic number, oh yes it is! Senorita Cinema, the Lone Star States all Latina film festival, is back and better than ever! This Years Festival will be held Saturday, August 27 at Talento Billingue de Houston.

We are seeking films and videos by Latina Filmmakers and Video Artists. Any genre 15 minutes or less will be considered. This includes trailers and excerpts for larger works and music videos. Multiple entries (up to three) accepted.

Postmark Deadline: August 1, 2011
For entry details please visit or contact Stephanie Saint Sanchez Festival Director at

Call for Entries: Web Series Screenplay Contest

RFI is happy to partner with the Black Women's Entertainment Network (BWE Network) on the Web Series Screenplay Contest, an amazing new opportunity for both emerging and established writers to have their work produced for broadcast on the web. This contest was created and is sponsored by BWE Network, whose goal is to support, encourage and promote entertainment for Black women. However, anyone can apply for this screenwriting contest, the only requirement is that the web show feature a Black woman in a lead role.

One winning WEB SERIES PILOT script will be selected, optioned, produced for up to $10,000 and aired on the Black Women's Entertainment Network's website (

Deadline: June 30, 2011
Click here for details and an application.

  Telemundo Launches Its First Emmy Campaign
(The Wrap) - Providing further evidence of the mainstreaming of Spanish-language television, Telemundo announced Wednesday that it has launched its first-ever Primetime Emmys campaign for its series "La Reina Del Sur" ("Queen of the South"). FULL STORY

Demian Bichir's Performance Oscar Worthy
(Latin Heat Online) - Demain Bichir's performance in director Chris Weitz newest film A Better Life is being touted as an Oscar worthy performance and has Hollywood insiders, who can make that happen, talking. Opening in a limited release this Friday, June 24th, A Better Life, the powerful drama is about an a family looking to embrace the American dream, only to see it ripped from their grasp. FULL STORY

Jobs & Opportunities

Visit the NALIP Job Opportunities page for all the latest listings.

Assistant Professor of Cinema Studies (Purchase, NY)
Purchase College - State University of New York seeks an Assistant Professor of Cinema Studies to begin teaching in the fall 2011. FULL JOB DESCRIPTION

Casting for Feature Script Table Reading (South Florida)
Award winning filmmaker William Garcia is seeking 19 cast members for a feature film table reading of E a full length feature. FULL JOB DESCRIPTION

From the Editor
Alex Mendoza
Alex Mendoza & Associates
AMARTE Design & Digital Printing
9513 Longden Avenue
Temple City, CA 91780

1323 Lincoln Blvd., #220
Santa Monica, CA 90401

Vicky Westover
NALIP trustee's doc Apache 8 airing on TV nationwide

The documentary Apache 8, produced by NALIP trustee Vicky Westover, is airing on television stations nationwide throughout the months of June and July. It will be airing on KCET in Los Angeles on July 19 at 10pm. Click here to view a full list of air dates by state and station. Watch the trailer online here.

Apache 8 tells the story of an all-women wildland firefighter crew from the White Mountain Apache Tribe, who have been fighting fires in Arizona and throughout the U.S., for over 30 years. The film delves into the challenging lives of these Native firefighters. our extraordinary women from different generations of the Apache 8 crew share their personal narratives with humor and tenderness. They speak of hardship and loss, family and community, and pride in being a firefighter from Fort Apache. Apache 8 weaves together a compelling tale of these remarkable firefighters, revealed for the first time.

Adrian Martinez
NALIPster featured in Ad Council spot

NALIP member Adrian Martinez (LWL 2007, LPA 2008) is featured in a new Ad Council spot about Fatherhood, now airing nationally in English and Spanish. Click here to watch the ad on YouTube.

In an effort to show dads the unique and irreplaceable role they play in their children's lives, this PSA campaign was created to communicate to fathers that their presence is essential to their children's well-being. PSAs underscore that "the smallest moments can have the biggest impact on a child's life" and conclude with the tagline, "Take time to be a dad today."

LuisCarlos Davis
NALIPster selected for Spanish cultural program

NALIP member and award winning film producer/director LuisCarlos Davis has been selected by the Spanish Embassy and Fundacion Carolina as one of the fifteen Hispanic leaders from the United States to go Madrid, Bilbao, Vitoria and San Sebastian to learn about the culture, politics, economics and social issues of Spain and explore the international relationship between the U.S and Spain. LuisCarlos who has recently being named 40 under 40 Man of the Year in Tucson, Arizona by the Arizona Daily Star, is the only film director invited to participate in this 2011 Jovenes Lideres Hispanos program in Spain.


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