The Latino Market Has Gone Mainstream! Discover its Impact on Global Distribution

The Latino market has gone mainstream! America has changed demographically, and multicultural audiences are the new general market audiences. Driven by unprecedented Latino growth, Latino filmmakers now have the opportunity to market and distribute their films to audiences outside of the Hispanic space.

With nearly 15 years experience in entertainment marketing, Gabriel Reyes, founder of Reyes Entertainment and Hollywood marketing guru, imparts the ways in which your Latino film can be marketed to both Latino and non-Latino audiences in the newly added seminar at this year's conference - NALIP 2013: Spotlight on the Trillion $ Latino Market. Don't miss out on this opportunity to network and learn from an exciting array of panelists. Register at for the conference at conference2013.nalip.org

Factoids
Did you know . . .

• The Hispanic advertising industry is outpacing all other sectors of advertising growing 4 times faster and is now more than $5 billion industry.

• Advertising dollars to Spanish-language television increased 17.8 percent during the second quarter of 2012, according to the latest report from Kantar Media. For the most part, Hispanic media fared better than its non-Latino counterparts, which saw year-over-year declines in Q2. Spanish-language magazines posted an 8.9 percent increase in advertising dollars while Latino newspapers saw a 2.5 percent decline.

• Sixty-five percent of U.S. Hispanics are Millenials, ages 22 to 35.

Learn more about the evolving state of the Trillion $ Latino Market. NALIP's 14th annual National Conference will be an inspiring weekend for Latino content creators and those interested in our media community. We're bringing top industry professionals and visionaries to examine the landslide shift in influence that Latinos are making in media making, distribution, marketing, creation and consumption. Register for the conference today.