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Inaugural
Luckman U.S. Latino Film/Video Festival – Reel Rasquache
To
Honor Miguel Arteta, Evelina Fernandez and Lupe Ontiveros
for Achievements in Cinema
Los
Angeles , CA – The first-ever Luckman U.S. Latino Film/Video
Festival – Reel Rasquache, to be held at the Luckman Fine Arts
Complex, Cal State L.A. on April 17-18, 2004 , will
honor the pioneering work of film artist Evelina Fernandez,
the remarkable career of actor Lupe Ontiveros and the
innovative work of director Miguel Arteta. The two-day
festival will showcase recent independent U.S. Latino-produced
films and videos from across the nation, and include
presentations to the three honorees. Together with guest
filmmaker participation and panels, the Festival will provide
a unique West Coast celebration of films by, for, and about
U.S. Latino communities and experiences.
"The Luckman
U.S. Latino Film/Video Festival at Cal State L.A. is organized
to build bridges between East and West Los Angeles, between
community and the University, and between U.S. Latino
independents and the Hollywood Industry," explains Festival
co-director Richard T. Rodriguez, Cal State L.A. assistant
professor of Chicano Studies.
According to
Festival co-director John Ramirez, Cal State L.A. professor of
Media Studies, the Festival is especially designed to involve
the University's neighboring communities of East Los Angeles
and to bring a broad base of grassroots, professional and
academic community members together with U.S. Latino film and
video independents and industry representatives. This is the
only festival of its kind and scope in the Southern California
area dedicated to U.S. Latino films and
videos.
Clifford
Harper, executive director of the Luckman Fine Arts Complex,
adds, "The Luckman is uniquely equipped and located to
celebrate independent films of the U.S. Latino community. We
are very proud to be part of this landmark
festival."
For its
inaugural year, the Festival will honor director Miguel
Arteta's stellar contributions in the field of U.S. film by
presenting him with the Innovation Award. The Innovation Award
honors one whose achievements in film/video advance new and
challenging understandings of U.S. Latino perspectives and
representations. Arteta’s film and television works, including
Star Maps (1997), Chuck & Buck (2000), "The Liar
and the Whore" and "The Will" episodes of Six Feet
Under (2001), and The Good Girl (2002) demonstrate
a commitment to transcending the tired box of Latino urban and
family stereotypes as well as diversifying the Latino writer’s
palette of dramatic vision.
The Festival
will also honor Lupe Ontiveros with the Career Achievement
Award recognizing her impressive body of work as a film,
television and stage actor. The Career Achievement Award
honors one whose body of work is not only prolific but also a
national treasure, a career that embodies the tremendous scope
and rich diversity of Latino experience and historical
contributions in the U.S. Throughout Ontiveros' film and
television performances – including Zoot Suit (1982),
El Norte (1984), …and the earth did not swallow
him (1995), As Good As It Gets (1997), Chuck and
Buck (2000), Luminarias (2000), Storytelling
(2001), and Real Women Have Curves (2002) – she has
consistently raised the bar for Latina/o representations by
the memorable dignity, intelligence, humor, and
multi-dimensions that emanate from her every
performance.
Evelina
Fernandez will receive the Festival's Pioneer Award
acknowledging her groundbreaking career as a Latina actor,
writer, and film artist. The Pioneer Award honors one whose
contributions embrace multiple expressive forms to enrich the
field of professional, educational, and entertainment media
opportunities for U.S. Latino communities. As a founding
member of the Latino Theater Company, Fernandez’s commitment
to Latina/o dramatic arts has forged enduring paths into
independent and commercial film, commercial and public
television, broadcast and cable television. Her constellation
of work conveys a visionary dedication to illuminating the
human condition through the lens of U.S. Latina/o dignity and
strength.
About
Reel Rasquache
The
term rasquachismo, often used by Chicana/o scholars to define
characteristics of Chicano/a cultural practices and identity,
and a bicultural sensibility, defines the concept for Reel
Rasquache. Amalia Mesa-Bains, a Chicana artist, writer, and
educator, vividly describes rasquachismo in her essay,
"Domesticana: The Sensibility of Chicana Rasquache" – "In
rasquachismo, the irreverent and spontaneous are employed to
make the most from the least... one has a stance that is both
defiant and inventive. Aesthetic expression comes from
discards, fragments, even recycled everyday materials... The
capacity to hold life together with bits of string, old coffee
cans, and broken mirrors in a dazzling gesture of aesthetic
bravado is at the heart of rasquachismo."
For more
information on the Luckman U.S. Latino Film/Video
Festival–Reel Rasquache, call Adele Field at (323)
343-6616.
UCLA Study Finds Few Latino Regular Characters on
Prime-Time Television
Network prime-time programs during the
fall 2003 season included more minority regular characters
than in the previous year, but the number of Latino regular
characters remained constant, according to a new study by
UCLA's Chicano Studies Research Center.
Overall, 25 percent of all regular characters, or 172, in fall
2003 were minorities compared with 23 percent, or 151, in fall
2002, according to the study, entitled "Looking for Latino
Regulars on Prime-Time Television: The Fall 2003 Season."
White characters accounted for more than 75 percent of all
regular character roles on prime-time television and can be
found on 95 percent of all prime-time series.
The study found that although Latinos make up 13 percent of
the U.S. population and represent the largest minority group,
the percentage of Latino regular characters remained constant
at 4.1 percent. The study counted 690 regular characters/hosts
on prime-time television, and only 28 were Latinos.
Furthermore, Latino regular characters appeared on only five
out of 12 genres identified in the study. "The
good news has been the development of Latino-themed series at
several networks since these series now account for almost
one-third of Latino regular characters on prime-time
television," said Chicano Studies Research Center director
Chon Noriega, who co-authored the study with Alison Hoffman, a
researcher at the center. "But overall, Latinos are missing
from 85 percent of television series. So if one of these
Latino-themed series is cancelled, you see a big drop in
numbers. That happened this year with the cancellation of
'Luis' and the shelving of 'The Ortegas,'" Noriega
said.
The study examined race as it is depicted onscreen through
regular characters on individual programs and within genres on
television's six major English-language commercial networks.
It also analyzed where a series located its dramatic center
racially. White-themed series were identified as those in
which the major central characters are white - and around whom
minority regular characters function in more of a supporting
role - or in which the storyline revolved around white
characters, settings or themes. Similar distinctions were used
to identify black-, Latino- and multiethnic-themed
series. Researchers analyzed television
series' Web sites that promote a show's regular characters
with biographies and images. For a series in which a Web site
provided inconclusive information, researchers viewed the
series' title sequence during the first month of the fall 2003
season. "Our goal was to rely on the networks'
own marketing efforts, since it reflects their increasing
sensitivity to these issues," Noriega said. Major findings in the report
show:
-The
number of all minority regular characters increased slightly
from 23 percent in fall 2002 to 25 percent in fall
2003. -Nevertheless, slightly fewer programs, or 60
percent, featured minority regular characters in fall 2003,
compared with 63 percent in fall 2002. -"Luis" and "The
George Lopez Show" were the only Latino-themed programs and
accounted for 30 percent of all Latino regular characters on
prime time. -Latino regular characters appeared on only
five out of 12 genres: crime, situation comedy, drama, science
fiction and sports. They were absent from other genres such as
teen, medical, musical, and news and reality shows. -A
significant percentage of Latino regular characters - 7
percent - appeared on crime shows; on sitcoms they made up 5.5
percent. Researchers had mixed views about these statistics.
While crime shows and sitcoms are the two most popular genres,
researchers also viewed the phenomenon as problematic in that
these two genres largely define how Latinos are portrayed on
television. -Dramas accounted for the lowest percentage of
Latino regular characters, or 1.7 percent, and they also had
the lowest number of minority regular characters, or 15
percent.
Researchers
questioned why few or no minority regular characters appear on
prime-time television series, particularly when many series
are set in diverse urban areas such as "The O.C.," "Good
Morning Miami" and "ER," which does not have any Latino
regular characters. "These and many
other series are set in cities with large, if not majority,
Latino populations and yet they do not have Latino regular
characters," Noriega said. Noriega and
Hoffman praised the networks for their inclusion of
multiethnic shows, which accounted for 7 percent of prime-time
television series, and which were often marketed for their
multiethnic casts and appeal.

UNIVERSAL RELEASES AWARD-WINNING
FEATURE NO TURNING BACK.
UNIVERSAL, in
association with SCREEN MEDIA FILMS, is releasing this week on
video and DVD in North America the critically acclaimed
feature film NO TURNING BACK. The independently produced movie
was picked up for distribution by the Studio after its
successful theatrical release in Europe and the United States
last summer.
NO TURNING BACK is the winner of 20
international film festival awards, 15 of them for best
feature film. UNIVERSAL will use this impressive list of
accolades, as well as the increasing crossover appeal of NO
TURNING BACK's filmmaker and star Jesus Nebot, to market the
picture to mainstream audiences in the United
States.
NO TURNING BACK will be available in its
original English version and in a Spanish dubbed version in
retail stores across the country. Among them, Best Buy,
Blockbuster, Borders, Coconuts, Curacao, FYE, J&R
Electronics, Strawberries, Tower Music & Video, Wal-Mart
and major on line retailers Amazon.com and Netflix.com.
Additionally, the United States Armed Forces have already
purchased 13,000 units of NO TURNING BACK to distribute among
its soldiers in American Bases throughout the world.
NO
TURNING BACK is a film inspired on actual events that narrates
the story of Pablo (Jesus Nebot), a Honduran teacher who,
after losing his wife and home to Hurricane Mitch, illegally
immigrated to the United States in an attempt to offer a
better future for his five year old daughter Cristina. When a
fatal accident forced them to alter their appearances and run
for their lives, Pablo enlisted the help of a mysterious
journalist (Lindsay Price) who joined them in their escape to
document their heart-wrenching struggle.
NO TURNING
BACK is co-production between Los Angeles based Zokalo
Entertainment (www.zokalo.com) and Spanish powerhouse CARTEL
(www.cartel-sa.es) The film was co-written and co-directed by
first time directors Jesus Nebot and Julia Montejo with Nebot
producing as well. The film was first theatrically released in
Spain by Lauren Films (www.laurenfilm.es) and then in the
United States by Zenpix (www.zenpix.net)
in association with Innovation Film Group (www.innovationfilmgroup.com)
Zenpix is also NO TURNING BACK's foreign
distributor.
To view the trailer or for more
information please visit www.noturningback.com
New Episodes
Premiere this month on Urban Latino
Television!!!!
URBAN LATINO TV MAKES NOISE IN THE
MONTH OF APRIL!!!
Urban Latino TV’s “The Lifestyle” DVD
in Frys and Tower Records this month!!!!
****THE PRESS ARE
SAYING****
MARCH 15, 2004-VIDEO
BUSINESS MAGAZINE-SUPPLIERS STUMBLE OVER SPANISH LANGUAGE
BARRIER Marketing among
the biggest hurdles
The reason studios are having
difficulty targeting the market accurately is that they don’t
pay attention to divisions within the Hispanic demographic,
said Robert Rose, president of AIM
Tell-A-Vision…………..
This Month on URBAN LATINO
TELEVISION!!!!
April
5th-April 11 th,
2004-Episode 213
Latino martial arts expert David Ortiz
shares some moves. Meet Tomas Cookman , the manager behind
some of Latin rock’s biggest names including, Los Fabulosos
Cadillacs and Grammy-award winners, La Ley. Arist and
illustrator Justin Bua illustrates his urban experience on
different canvases. Take a tour of New York’s
Dominican capital, Washington Heights. And dance to the tunes
of Puerto Rican reggaeton rapper Ivy Queen.
April
12th-April 18 th,
2004-Episode 214
Hear the unique sounds of Latin rocker
Julieta Venegas. Walk through one of Florida’s
coolest hot spots, Coconut Grove. Check out the smooth moves
of Tina Landon, the choreographer to some of today’s hottest
pop stars, including J Lo, Britney Spears and Ricky Martin.
Meet One Life To
Live’s Kamar de los Reyes and his two remarkably
talented brothers. And fall in love with Spanish superstar
Julio Iglesias.
April
19th-April 25 th,
2004-Episode 215
Colombians such as Shakira and Juanes
are helping to change the U.S.’s perception of
their homeland. We remember some of the Latinos who fought at
The Alamo. Meet bilingual Chicago rockers, El Guapo.
Experience the culinary delights and salsa dancing at one of
LA’s hottest night spots, Mama Juana’s. And dance to the fresh
sound of pop-rock band La Oreja de Van Gogh.
April
26th-May 2nd,
2004-Episode 216
A new crop of upcoming Latino
comedians will make you laugh out loud. Take a trip down the
fast lane with Colombian Sara Vargas, a top-ranked bowler.
Meet Mr. Cartoon, the tattoo artist to some of hip hop’s
biggest stars, such as rapper 50 cent, Eminem and Fat Joe.
Meet the legendary and controversial queen of Latin soul,
Cuban singer La Lupe. Visit the heart of
Chicago’s Puerto Rican community, Humboldt Park.
And singer/songwriter Robi Draco Rosa has reinvented himself,
yet again.
FOR EXACT DAYS AND TIMES, LOG ONTO
URBANLATINOTV.COM OR CHECK YOUR LOCAL
LISTINGS
Producers Melinda Chilton & Peter D'Alessio are
now seeking short scripts
for production consideration. You must
mention you were referred by Jeff Gund, and please send
logline and brief synopsis to: Peter
D'Alessio PO Box 214 Hollywood, CA 90078 or
via email
to: PeteDHollywood@aol.com If
interested, we will contact you about signing a NDA and
discussing additional details. Scripts must be
WGA registered and copyrighted.

CASTING #:
LA-04-04-02-D2M
OVERVIEW: Models needed for photo
shoot. Here are the "roles"
needed:
(1) Caucasian male, age 65 or older. (2)
Plus-size African-American female, age 42-60 (3) Asian
female, age 13-17 (4) African-American boy, age 2-6 (5)
Latina female, age 38-50 (6) Multi-racial or Caucasian male
age 23-30, very fit and athletic, with extensive/prominent
tattoos and/or piercings. Must be able to grow a five
o'clock shadow for the shoot.
ASSIGNMENT LOCATION:
Los Angeles, CA
TRAVEL / ACCOMMODATIONS PAID?:
*** NO *** Travel and accommodations will not be paid
for.
ASSIGNMENT DATE: Within the next 3
weeks.
TIME INVOLVED: 2-4 hours.
PAY RATE: To be
determined.
PAYMENT TERMS: Payment will be made within
15 days.
RELEASE LEVEL: Limited release.
IMAGE
USAGE: Website, magagine & newspaper print ad, email ad,
web banner ad, direct mail, electronic newsletter, postcard,
presentation, sales give-aways; International; 2
years.
USAGE FEE?: This client is NOT offering a usage
fee [see
http://www.stockmodels.com/usagefees.htm]
OTHER
DETAILS: Models will supply their own wardrobe. Hair and
makeup provided.
HOW TO APPLY: There are TWO WAYS you
can submit yourself for this assignment:
(Option 1)
Send an email to castings@stockmodels.com using the
following subject line:
Stock Models / Casting / Los
Angeles / LA-04-04-02-D2M
In addition to your photos
(attach images to your email, PLEASE DO NOT simply insert a
link to a website with your pictures), also include the
following info IN THE BODY OF YOUR EMAIL (not in an attached
resume or a link to a
website):
Name Age Ethnicity Height Hair
Color Eye Color Measurements (female) Dress Size or
Jacket Size Phone Number (optional)
(Option 2) Mail,
drop off, or messenger your HARDCOPY ZED/composite card or
laser copies to the following address:
Stock
Models Attn: LA-04-04-02-D2M 1105 S. Barrington Avenue,
#5 Los Angeles, CA 90049-6164
(There is a box
next to the door, so please do not knock)
DEADLINE: All
submissions must be received no later than 12::00pm on
Tuesday, 6 April 2004
Skeets Executive
Director
Stock
Models http://www.stockmodels.com P: 323.766.1733
F: 323.372.3948
Stock Production, LLC provides the
information contained in this email message "as is" and
makes no representations or warranties of any
kind regarding its accuracy or reliability. Stock
Production, LLC disclaims all liability of any kind
whatsoever arising out of your use of, or inability to use,
this email message and the information contained on
it.
ALL OVER SOUTHERN
CALIFORNIA: Affinity Models seeks EVEN MORE Spanish Speaking Male & Female
Spokesmodels. to visit multiple grocery stores for
a Food Product promotion. (do not resubmit if you've already
submitted on this)
YOU MUST BE FLUENT IN SPANISH!
DATES: Two store visits, twice between Monday April 19
to May 2 2004
Pay: $15 per hour.
Here are the
locations still open!
Lynwood South El
Monte Cudahy Montebello Huntington Park Santa
Ana Compton Covina Los Angeles City of
Industry Lancaster Bakersfield Pico
Rivera Bell Monrovia Pico Rivera Paramount Bell
Gardens Alhambra South Gate Fillmore Lennox San
Pedro Azusa Wilmington Baldwin
Park Lawndale Oceanside Garden Grove Hawaiian
Gardens Oxnard Thousand Oaks Buena Park
Please
send jpg pictures only to
info@affinitytalent.com
and name them "SPANISH SPEAKING MALE
GIFT GIVER" (your name, your city) Be sure to include your
phone and full mailing address (no po boxes please). Please
indicate how many miles, not minutes, you are from the
locations.

Alex
Mendoza
Alex
Mendoza & Associates
8835 Las Tunas
Drive
Temple City, CA
91780
626-614-8277
alexmend@aol.com
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